Empowering Individuals in the Global Community Through Entrepreneurship

Entrepreneurs

Whole Planet Foundation supports entrepreneurs in our global communities by partnering with local microfinance institutions that offer small business loans to the very poor.

Nagamma, A Microcredit Client of Microcredit Initiative of Grameen (India)

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Nagamma is a microcredit client in Kerala, India, where Whole Foods Market sources cashews. She is 55 years old and on her second loan. Her first loan of $100 was to start a tea shop and her second loan of $160 is to raise goats and chickens. Now her husband is working in the tea shop but her son is still a day laborer. Nagamma’s hope is to see her family in better condition in the future. She heard about the opportunities of microcredit from other members in her village.

Bern, Microcredit Client of Chamrouen Microfinance (Cambodia)

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Bern has been working to earn money for her family since the fourth grade Her loans have helped her start and run an independent recycling business She works very hard and is happy to support her family

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Bern is a client of Chamrouen Microfinance Limited client. Bern lives in Phnom Penh with her husband and their 2 sons. She is 47 years old and never advanced past fourth grade education. This is because she was required to work at a young age to earn money for the welfare of her family. She does not regret this but rather is proud to have assisted in supporting her family and continues to have this perspective in her present lifestyle.

Bern operates an independent recycling business which she has done for the past 10 years. Her line of work requires active labor most of the day, every day.

This is a typical work day for Bern: She starts at 6:00 a.m. by taking her cart to various local businesses to buy recyclable materials. For instance she regularly purchases empty bottles from bars in the area, which generally are sold to her for 100 Cambodian Riel (about $0.02 USD).

She usually returns home around 10:00 a.m. to cook for the family and take care of other household chores. During this time Bern also sorts and cleans the collected materials to resell. She is able to resell each bottle for 150 Cambodian Riel (around $0.04 USD), however if she cleans the bottles first she is able to sell each for a higher price of 250 Cambodian Riel (about $0.06 USD).

After completing her work at home, Bern ventures out with her cart again around 2:00 p.m. She walks street to street looking for recyclable materials that have been littered or thrown in dumpsters.

There are also various homes who collect their recyclables for her daily arrival. Bern says these families are very supportive of her business and are grateful for her daily service as it decreases their trash output. She usually returns home around 5:00pm, prepares the rest of the materials, and takes the daily collection to sell at a small local factory.

After purchasing these items the factory takes all the products and ships them to be recycled in Vietnam. Bern returns home around 6:00 p.m., cooks dinner for the family and completes the rest of her home duties.

Bern is in the process of receiving her second loan from Chamroeun in the amount of 406,000 ($100 USD), over a four month term. Her first loan was also for duration of four months but for a smaller amount of 324,800 Cambodian Riel ($80 USD).

Owing to the fact that she was able to easily repay the first borrowed amount Bern was given a larger loan the second term. She uses the money from the loans to buy recyclable materials from local businesses and build up a stock of items to resell.

Before obtaining the loan, Bern borrowed money from her friends and neighbors to purchase materials. Although she was always able to repay the amounts borrowed with her profits, she enjoys the independence and flexibility the microcredit loan has provided her. Bern further expresses how grateful she is to her immediate community for providing constant support for her and the business.

The average daily income gained from Bern’s business is around 32,480 Cambodian Riel (~$8 USD).

Previously she was making a net profit of 20,300 Cambodian Riel, about $5 USD. She attributes this gain to the microcredit loan which has allowed her to purchase additional recyclable materials to then resell.

With the added profits she is able to save a sum amount of money and hopes to one day purchase land. Bern also has a large ambition to set up a small grocery store as she does not like being away from home so much during the day. She would like to be able to spend more time with her family and own a home.


Blanca, Microcredit Client of FAMA (Honduras)

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Blanca and her husband work as their small town's produce vendors Along with their produce, they sell a little bit of everything Her dreams are to continue to expand her business to provide a better life for her children

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Blanca, a wife and a mother of six, is a borrower in the WPF Supported Bonito Oriental region near the Mosquito Coast of Honduras. She has been a borrower FAMA for eight years. She started with the loan of 5000 lempira ($250).  She now has a loan of 40,000 lempira (over $2000).
She and her husband make a good team working together as their small town’s produce vendors.  Blanca sells vegetables out of their home and her husband drives door to door selling produce to the surrounding community. Along with produce their inventory also includes ‘a poco de todo’ (a little of everything) including sodas & meats.   

Blanca is recognized as one of the leaders in her community and is very active in the local church, donating 10% of everything she sells to the church. In the month of April 2012 (the same month as Semana Santa, Easter week, a major holiday in Latin America) she donated a whopping 91,000 Lempiras to the church, nearly $4500 USD.

Seven years ago Blanco got very sick and she says it was a miracle of God that she was able to recover.  During her recovery FAMA stood by her and eventually she was able to able to repay her loan after re-negotiating the payment.

With the growth and success of her business Blanca is very proud to have taken a home improvement loan from FAMA with which she has expanded the house substantially. She is also proud that she and her husband are almost finished paying off their truck which was purchased as a significant business investment several years ago.  

Though all of Blanca’s children are attending school, she herself only completed the sixth grade, but as she says, she has learned from life itself. Her dreams are to continue to expand her business little by little and to provide a better life for her children.


Sanatu, Microcredit Client of Grameen Ghana (Ghana)

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Sanatu used her loan to expand her rice processing business On the side, she sells a prepared dish called shinkafa da-wachi (rice and beans)

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Sanatu is a microcredit client of our partner Grameen Ghana. She used her loan to expand her rice processing business where she removes the husks from the rice kernels and sales them in the market.


As a side business she sells a prepared rice dish called shinkafa da-wachi (rice and beans) made from rice and black eyed peas, with bouillon, salt, pepper, oil and then adds in either dried fish or sometimes meat. Additionally, she sells okra which is grown in a relative’s garden. Sanatu is currently managing a 400 Cidi loan ($220) which is an increase from her first loan of 200 Cidis ($110). Sanatu is working to support 10 children.


Julienne, Microcredit Client of One Acre Fund (Rwanda)

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Julienne farms beans and corn with her husband Profits from their harvest have helped Julienne pay for school fees, materials and hire labor for the farm

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Julienne is in their second season with One Acre Fund. She took a loan of 9,500 Rwandan Francs (about $16) to farm 13 Ares of land (about a third of an acre). They only own 8 Ares, and rent 5 additional Ares to increase their bean farm.

The methodology has made a huge difference to the household, where in the past the family was lucky to end up with one bag of corn and beans. The last season the family harvested five bags of beans and corn.

In the past, the family didn’t even harvest enough for their own food needs, but under the One Acre Fund program they are not only able to feed themselves but also sell 3 of the 5 harvested bags in the market place to pay for school fees, school materials and pay laborers to work the farm.

Julienne credits the difference to the ability to access fertilizer and the training she received from the Field Officer at One Acre fund. She said the Field Officer worked with her to order the appropriate amount of fertilizer and implement valuable techniques such as not to mix crops. Julienne and her husband Damacene have 7 children.


Marieme, Microcredit Client of CAURIE (Senegal)

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Marieme used her loans to invest in her fabric selling business Her dream is to get her own house for her and her children

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Marieme is currently managing her fourth loan from CAURIE which she has used to invest in her fabric selling business. She is managing a loan of 250,000 CFA ($500) which is a big increase from her first loan of 50,000 CFA. In addition, she has 30,000 CFA in savings accrued. Marieme is the secretary of her village bank and found CAURIE when a loan officer approached her traditional savings group (called a tontine).

Marieme is divorced and is raising 4 children, currently from her father’s house but is dreaming of being able to get her own house for her and her children.

Marieme has a small stall that she rents from the market authorities at 20,000 CFA per month ($40). If her savings allow she could one day buy the stall for 2,000,000 ($4,000).

Marieme’s favorite part of CAURIE’s services is the savings dividend program, in which savings are relent informally (but overseen by the CAURIE credit agent for accountability) to members of the village bank looking to top-off their CAURIE 6 month loan. The interest on these mini-loans gets paid back to those who save in proportion to their savings (this is calculated with help from CAURIE). Marieme says that her dividend actually covers the interest of her CAURIE loan, which is a huge perk of the CAURIE program.


Juana, a Microcredit Client of Pro Mujer (Bolivia)

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Juana sells juice to the miners in the community She dreams of and is working for a better life for her children

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Whole Planet Foundation is supporting PMB in the Potosi region of Bolivia one of the poorest and most remote areas of this country. Potosi was once considered the richest city in the world due to the vast mineral resources in the Cerro Rico or Rich Mountain that towers in the background. It is also the highest city in the world at 4090 m well over 13,000 feet with frigid temperatures and a very harsh environment.


The local economy is all based on the mines. Juana sells juice to the miners in the market area near the entrance of the mines. Juana sells her juices from a local market right next to the miners cooperative Association. She is happy that the town recently built a new structure with glass windows indoor to protect from the cold and wind.


Juana is a widow 57 years old has been selling juices to the miners in Potosi Bolivia for the past 20 years. She has 9 children. Mostly she sells bananas papayas and apple juice. Her husband was a minor and died from health complications due to the harsh environment in the mines. The life expectancy of the miners is about 15-20 years from when they enter the mines to work. There are many widows in Potosi.


She's part of the borrower group Rompe Corazones which means the Heartbreakers. She does not hold a formal position and her group she's quite happy just being a member. There are 10 women in her group.


She started working with PMB about two years ago when one of the credit officers came to promote PMB. She says she was very nervous and even scared at first because she had never taken a loan before.  She started with only 2000 Bolivianos about $290. She used her first loan to invest in working capital.  She estimates that she sells about 400 Bolivianos today which is about $60 and will go through 600 bananas. Today she has a loan of 5000 Bolivianos about $700. She has taken out for loans since she started with PMB. The duration of the loan is six months.


She has used her most recent loan to build the second story of her house and she's proud of the fact that she has worked hard and saved and is able to pass on to her children a place to live.  Five of her children still live with her including grandchildren and son-in-law's who work as miners in the rich mountain. The house is pictured with daughter Elizabeth above.


She has taken advantage of the women's health exams offered by PMB and is happy to have access to added benefits.


Her daughter Elizabeth also shown in the pictures helps her mom at the juice bar and also lives with her with her three children her husband works as a miner. She dreams of a better life for her children and her own juice bar outside of the market.


Poul, A Microcredit Client of Chamroeun (Cambodia)

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Poul operates a small restaurant in her home She hopes to one day to have a bigger space to accomodate more customers

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Poul lives in Phnom Penh with her husband and their three children. She is a microcredit client of Chamroeun and is currently on her second cycle.

Poul operates a small restaurant using the borrowed money to purchase food and other materials for her business. She has cooked in the same location for 15 years, which is also her home. Poul utilizes her family’s 2 bedroom home, which also houses 8 other people, to create delicious traditional Cambodian dishes. She finds cooking to be one of her true passions, a learned skill from her mother who is also an experienced cook.

Poul, who is 49, says she is still learning new cooking techniques at times visiting the local market to get recipe ideas. Poul often spends most of the day preparing food, starting at 5:00 a.m. when she goes to the market and ending her day often as late as 9:00 p.m. She sells her dishes from her kitchen and also provides house deliveries.

Although Poul has plenty of customers who come to her home, she looks forward to going to the market and on home deliveries for the change of atmosphere, as she is in the kitchen most of the day. She hopes one day to have a bigger restaurant space with tables and chairs so she can accommodate more customers.


Marica, Microcredit Client of Grameen America (New York)

Marica runs a business selling jewelry and seasonal items

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Marica runs a business of selling Ecuadorian earrings, bracelets, rings and necklaces, bags and jackets, wool hats, gloves, scarves and key chains. She has been running the business for 10 years and is proud of her success. Marica joined Grameen in 2008 and is currently on her fifth loan. Like many small businesses, winter is her slowest season for business due to the cold, but also enables her to sell more winter wares.

Saman, Microcredit Client of SED (Thailand)

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Saman is a silk weaver She purchases silk thread from other women in the community Her business has grown and she is able to support her family She has been able to invest more into her business and save each month

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Saman is a microcredit client who lives in Northeastern Thailand, with her husband and granddaughter. Her small home is surrounded with a large production of creating beautiful silk garments. A small fire burns beneath a pot of dye, tight spools of brilliantly dyed silk thread is neatly stacked, raw silk thread hangs loosely in a post, and a huge weaving loom takes up the majority of the outside space of her home.

Her husband sits on the ground carving bamboo pieces to create large spools for the already dyed silk thread. Saman is a silk weaver who has been involved in this trade since she was a young girl, easily seen through the quality of her work. However, weaving is not the entirety of her work. There are many steps between obtaining unrefined silk tread and weaving colorful silk pieces.

Saman, like all other silk weavers in her village, purchases her silk thread from other women in the community who separate the thread from silk worm cocoons into a product that can be used on a loom.

Saman’s job entails her working almost every day of the week for 6-8 hours a day, often operating multiple projects at once. She receives the largest loan of all borrowers from Small Enterprise Development Company (SED) in her village. Her current loan is in the amount of 10,000 THB ($330 USD) over 6 months.

This is her sixth cycle loan which has increased from her first loan amount of 5,000 THB ($165 USD). With her larger loan size she is able to purchase more silk thread and materials, allowing her to produce more silk garments. She weaves about 10 pieces, 2 meters in length each, in roughly one month. As a result of her larger production she is able to sell 8 pieces at 1,000 THB ($33 USD) per item and keep 2 for personal use.

She spends approximately 4,000 THB ($132 USD) on the materials to create silk garments, thus making a monthly profit of about 4,000 THB. As these garments are generally used as long sarong skirts, the traditional attire for women in this region, she says she is thankful that she is financially able to keep some of her products for her family.

With the larger loan size, which yields to more production, Saman is now able to invest more into her work and save a sum amount each month. With the Village Bank she is required to save at least 20 THB ($0.66 USD) but prefers to save more around 100 THB per month.

When she was receiving a loan size of 5,000 THB it was still difficult to purchase all the materials for her work, often having to borrower from her grown children. Shaman now qualifies for a much larger loan with the government savings bank but chooses not to do so as she says her local village bank loan is enough to support her silk production business.

She will apply for another 6 month loan with the village bank in the amount of 10,000 THB in March. Saman expresses she is very content with her lifestyle, she does not require a larger loan to purchase more materials as she is already performing a satisfactory work load that supports her and her family.


Zahara, Microcredit Client of INMAA (Morocco)

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Zahara uses her loans to support her weaving and livestock business Her daugher helps her with the weaving She is building an additional room in her house with the profits

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Zahara is in her sixth loan with INMAA borrowing 2,500 MAD ($280) to support her weaving and livestock activities. Zahara sells her weavings to other members in the community for marriage ceremonies, or to tourists. She also has networks in which sells to middlemen for resale in other markets. She is using the profit from her business to build a side room to her house. An interesting aspect to the business is that Zahara prepares all of her own thread from raw wool - often harvested directly from her own sheep.

Sareta, A Microcredit Client of SPBD (Samoa)

Sareta proudly showing off her business

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Sareta is an entrepreneur from Samoa. She has received loans from South Pacific Business Development (SPBD) for 4 consecutive years, obtaining her first year cycle loan in the amount of $750 WST ($327 USD). Thereafter she was able to receive larger loan sizes for the same duration on account of her successful repayment history. Sareta’s following loans were in the amount of $1,500 WST ($655 USD), $2,000 WST ($873 USD), and $2,500 WST ($1,091 USD).

Currently on her forth loan, Sareta uses the borrowed money to purchase handicrafts and jewelry made from the surrounding villages which she then resells at the local flea market. Roughly once a month she and the other vendors are notified from the Samoa Port Authority (SPA) of a cruise ship’s arrival to the port. This greatly increases income for Sareta, and others alike, as she is able to up sale her merchandise specific to the day tourist customers.

Before Sareta had the opportunity to borrower from SPBD she had very little income, estimated at about $50 WST ($22 USD) per week. At that time she was also a merchant but was only able to offer one tray of items for purchase, now she has 3 tables at the flea market and generates a weekly profit of about $400 WST ($175 USD). On account of the microcredit loans and accordingly the ability to build up her stock of merchandise she has been able to increase her business size and profit tremendously. Sareta is very proud of her business and has plans one day to open her own shop.

Manoja, A Microcredit Client of BRAC Sri Lanka (Sri Lanka)

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Manoja sells dried fish She and her husband aspire to begin saving for their children's futures

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Manoja is an entrepreneur from Sri Lanka, where she lives with her husband and two children ages 2 and 10. Her husband works construction. She operates a small business selling dried fish which she buys wholesale from an outside source, packages, and then sells to individual customers.


She makes a monthly purchase of 10 kilos of dried fish for 10,000 LKR (Sri Lankan Rupees) ($76 USD). Then after portioning and packaging, Manoja sells a weekly amount of about 15,000 LKR ($114 USD), generating a monthly profit of about 50,000 LKR ($379 USD).

Currently on her second cycle loan in the amount of 25,000 LKR ($190 USD) she uses the loaned amounts to purchase great varieties of fish in bulk. She enjoys her business and consuming the product herself.
Manoja says “I have the freedom to eat as much fish as I wish and am still able support my family on the profits.” She aspires to begin saving for her children's’ futures.


Zubaidah, A Microcredit Client of Komida (Indonesia)

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Zubaida owns and operates a local restaurant She is now proudly the chief of her borrowing center

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Zubaidah is an entrepreneur from Takengon, Indonesia, where she owns and operates a local restaurant. She has been a restaurant owner for the past 6 years, however in the last year she opened a new business in a different location.

Currently on her 3rd loan from Komida in the amount of $3,000,000 Indonesian Rupiah (IDR) ($327 USD), Zubaidah is thankful for the availability of microfinance loans. She says the loans allow her to purchase the needed ingredients and materials to effectively operate her restaurant and she can continue to successfully repay the weekly amounts.

She qualifies for local bank loans but says the interest rates are too high and the collateral requirements too burdensome. Since becoming a microcredit client, Zubaidah has encouraged other women to also take advantage of the services provided. She is now proudly the center chief.


Habiba, A Microcredit Client of INMAA (Morocco)

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Habiba rents rooms in her house to tourist She uses her loan to make small improvements to the house and is in the process of building a second home for her family

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Habiba rents rooms to tourists in her house. She currently has 6 rooms available for rent. As a side business, she also sells locally made clothes.


Habiba is on her 7th loan with INMAA which she manages as part of a group of three borrowers (her group members do pottery). She started with a 1000MAD ($112) and now manages a loan of 5000 MAD ($560).


Habiba uses the current capital she receives through the loan for improvements to the bathrooms to give a better experience to her clients, and general improvements to the guestrooms and house.   Personally, the profit from the business has helped her buy tables and other furniture and she has partially started a second house which will be for the family (she won’t have to live in the same house as the clients stay in).


The guesthouse is a full board experience, in which guests can stay in the guesthouse and also eat meals prepared by Habiba and her staff. Typically the guests prefer the different Moroccan tagines, brochettes (grilled meat), and couscous dishes. She said her family’s favorite meals are usually the tagines, with meat and vegetables. Talking a bit about the preparation of tagines, she said it typically consists of cooking oil, onions and the special Moroccan spice mixture which includes black pepper, cumin, ginger, salt, and parsley. Olive oil is the preferred oil.


Habiba is hopeful about the future, and when she thinks about 5 years in the future she hopes that she can keep her children on track to finish their studies (she has three kids ages 5, 11, 15) and to have her family house constructed so that the guesthouse is an independent business. She said that she would definitely encourage her children to start their own businesses.


Felicia, A Microcredit Client of (Malawi)

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Felicia makes corn muffins to sell in her community She has been able to increase her income from $3 to $15

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Felicia makes small corn muffins for sale with a loan of 7,500 MKW (equivalent of $45) and is on her second loan with Micro Loan Foundation. She says that her income has increased from 500 MKW (equivalent of $3) to 10,000 MKW ($15) which she uses to pay her children’s school fees (she has three children which two are in school) and household expenses.

Dancille, A Microcredit Client of OAF (Rwanda)

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Dancille grows cassava, fruits, vegetables and beans and corn at times She is working to create a better working vegetable garden using a tiered planting system

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Dancille is managing a small loan of 6,670 Rwandan Francs (about $11) to purchase fertilizer in her household garden which is 3 ares (about 3000 square feet), of which half is rented, to plant cassava, fruits and vegetables. Sometimes she grows beans and corn too.

This last season was her first season with One Acre Fund. In addition to her garden, she teaches literacy to adults in her community. She is now trying to create a better working vegetable garden using a tiered planting system.


Mariama, A Microcredit Client of Grameen Ghana (Ghana)

Mariama manages a small table of food items

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Mariama manages a small table of food items such as spices, sugar, and sweets.

Pham, A Microcredit Client of TYM (Vietnam)

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Pham has used her funds to purchase supplies for her restaurant. She has future aspirations to upgrade her restaurant and home and is currently saving money

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Pham is a microcredit client who lives in Northeastern Vietnam with her husband and four children. She has borrowed from TYM for three consecutive years, using the funds to purchase supplies for her restaurant. Pham has owned and operated the same restaurant out of her home for 10 years.

The family depends on the income generated from her business as well as that from her husband’s job as a factory guard. She cooks everyday from 4:30 a.m. to 9 p.m. receiving a daily profit of 90,000 to 100,000 Vietnamese Dong, which is just under $5.00 USD. She has future aspirations to upgrade her restaurant and home and is currently saving money to do so.


Nirosha, A Microcredit Client of BRAC (Sri Lanka)

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Nirosha operates a local small business selling ground spices Her loan allowed her to purchase the needed materials for the expansion of her business and purchase the seeds in bulk

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Nirosha is an entrepreneur from Sri Lanka. She lives with her husband, mother-in-law and two children. Nirosha operates a local small business selling ground spices including turmeric, chili, black pepper, cumin, and coriander. Purchasing whole seeds from a local farmer, she then washes and grinds them before packaging to sell. Each bag of ground spices is 100 grams and sold for a profit of 10 LKR (Sri Lankan Rupees) ($0.08 USD) per bag. She sells an average weekly amount of about 1,000 bags to a variety of local businesses, generating a monthly profit of roughly 40,000 LKR ($305 USD). Her husband, a tuk-tuk driver, helps in the delivery of the spices to homes, restaurants and small shops around the community.

Currently on her second cycle loan from BRAC Sri Lanka in the amount of 30,000 LKR ($229 USD), Nirosha continues to expand her business. Before obtaining the loans from BRAC she said “I was very small because I could not afford the materials to expand.”

Her first loan amount of 25,000 LKR ($190 USD) allowed her to purchase the needed materials for the expansion of her business and purchase the seeds in bulk. Now with the current loan and generated profits, she has purchased a sewing machine and begun sewing pillow cases and bed sheets to sell. She aspires to also increase her sewing business and save enough to purchase a machine used to grind spices instead of paying to use one, which is costly and inconvenient.


Anita, A Microcredit Client of Banural Grameen (Guatemala)

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Anita used her loans to invest in her small restaurant She has been in the restaurant business for 17 years One of her staple dishes is Pepián, which she prepares using a traditional recipe

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Anita is 56 years old and has been a borrower of Banrural Grameen for about one year. She started with a loan of 1,500 Quetzal to invest in her small restaurant located just up the hill from the picturesque town of Panajachel overlooking Lake Atitlan. She has been in the restaurant business for 17 years in various different places.  

Anita has a small but popular restaurant on a main street where she mostly sells lunch dishes such as Pepián (featured), as well as fried chicken, grilled meats, and soups.  

The Pepián that she prepares follows a traditional family recipe that was handed down to her from her mother, who learned from her mother before her. She still grinds the chili and sesame seeds and cloves (key ingredients) using pumice stone grinder.  


Taunjai, A Microcredit Client of SED (Thailand)

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Taunjai is a silk weaver and is very proud to be the main moneymaker of the household She also makes a small profit by selling her produce and eggs at the market

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Taunjai has been a silk weaver since learning at a young age. She was taught by her mother who was also a silk weaver, however her parents constantly struggled economically in their business. Her parents died when she was still young, leaving her to live with her grandmother who was also a silk weaver and had taught her mother to weave.

Taunjai is happy to continue the traditional work of the women in her family, using techniques that were taught to her as a young girl. Her grandmother educated her on how to use natural organic dyes when dying the silk thread, instead of the chemical dyes, for both environmental and economic reasons. She currently uses flowers, berries, and minerals from the earth to color her silk. Taunjai values this lesson by also living off her small farm. Her and her family maintains a vegetable garden, orchard, chicken, and ducks. She also makes a small profit by selling her produce and eggs at the market.

Taunjai currently lives with her husband, his father, their 2 children, and her sister. She is very proud to be the main moneymaker of the household, a value she’s revered from growing up poor. She wants her children to have an opportunity for higher education so she intended on saving more money in the next few years. She plans to request a loan amount of 15,000 THB ($500 USD) for the next term, to begin increasing her business. Someday she would like to live in Bangkok, own a shop, and continue her business there as she believes she would be more successful in the capital city.


Lourdes, Microcredit Client of Fundacion Paraguaya (Paraguay)

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Lourdes is a young tradeswoman who runs her own business, a small general store. Lourdes is the reflection of many of the women in Paraguay who wiped extreme poverty off

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Lourdes is a young tradeswoman who runs her own business, a small general store.  She is 25 years old and lives in Mariano Roque Alonso, a district known for the largest agriculture and industry fair in Paraguay.

Lourdes is the reflection of many of the women in Paraguay who wiped extreme poverty off, and found in the “Committees of Women Entrepreneurs” (Fundacion Paraguaya’s village banking program) the best way to improve their income and life style.

“When I first started, my store had a plain scale with different metal weights, a couple of shelves, very few merchandise and an old fridge.  Now I have a digital scale, a 400 litter freezer, two big fridges and a bigger quantity of merchandise”, the young entrepreneur says with profound satisfaction.
 
The Fundacion Paraguaya, a local Paraguayan NGO, has more than 2,000 Committees of Women Entrepreneurs (village banking groups) across the country, comprising nearly 30,000 women whose average loans are of $80.

Lourdes, as the other members of the committee, gets microloans for investing in her small business, and training sessions in financial management, leadership, self-management and other skills.

“My first loan was of US$40, which I invested in merchandise for my store.  I was so excited! It was the first time in my life I got access to credit.  Before that, I always wanted to ask for a loan from a financial institution to fulfill my dream of owning a store”, Lourdes remembers.

Ramirez has all her goals clear in her head, she dreams with something new and saves up to get it.
“Now that I got my dream of having my own little business, I dream with new things.  My dream now is to have a bigger store with more merchandise and a small restaurant, where I could sell fast food and drinks.  I’m thinking about dismantling this unstable wood construction, buy some new tables, get cable TV and make hamburgers and other kinds of fast food that you can’t get in my neighborhood.”
“When I close my eyes I see my own house made of hard material, my cooler and a TV upstairs in a pedestal support.  I also see my restaurant filled with people sitting around the table and I see myself serving them.  Since I was young I always dreamed of having my own restaurant.  I’m surrounded by people who support me to fulfill this dream.”

For Lourdes, the key is to save money to fulfill her dreams and to help people who might need it.  Besides, she has developed her own savings method through the years so that she can reach her goals.
“I always save with a goal in mind.  I’ve been saving the earnings from my sales for 6 months now, in a US$3 dollar-a-day piggy bank, for my son’s birthday.  And I keep a daily record in my store so I know how much money I need to have in the register at the end of every day”, she explains. “I also plan on buying a freezer to cool drinks as a goal.  And I’m going to make it, just as I could buy and pay for my other freezer simply with my daily ice selling profit. While today Lourdes enjoys her best income level so far and a significantly improved life style, it wasn’t always like this.

Her father died when she was only 12 years old.  Soon after that she decided, as many young women in the rural areas, to head out for the capital city to work as a housemaid.

She got pregnant at age 19 and with that she took on a whole new set of responsibilities. “I realized I was pregnant when I was in my fourth month.  I almost died.  I got so depressed because I was going to be a single mom.”

However, as she explains, her situation began to change when she found the Committee of Entrepreneurial Women.  This gave her a support system and access to credit to invest in her own business, the small general store, which after three years keeps on growing and giving her hope for a better future.


Sareta, a Microcredit Client of SPBD (Samoa)

Sareta sells trinkets and jewelry from neighboring villages

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Sareta is a microcredit client of South Pacific Business Development, Whole Planet Foundation's partner in Samoa. Her first loan of $327 USD was 4 years ago. Her current loan is $1,091 USD and she used it to purchase handicrafts and jewelry made in surrounding villages to sell them at the local market. Roughly once a month she and the other vendors hear of the arrival of a cruise ship to the nearby port. This increased traffic greatly increases her income as she is able to sell her merchandise to visiting tourists.


Before Sareta had the opportunity to secure a microloan from SPBD she had very little income, estimated at about $22 USD a week. At that time she could only offer one tray of merchandise for sale. Now she has three tables and she generates a profit of about $175 USD per week. Sareta is very proud of her business and has plans one day to open her own shop.


Jaya, a Microcredit client of MIG (India)

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Jaya prepares batter that she sells to small local shops Jaya and her husband preparing the batter

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Jaya lives with her husband and two children aged 14 and 15 in Kerala India. She has been making and selling pre-made batter for the past 2 years. The pre-made batter is used to make a local traditional pancake-like breakfast dish.

Jaya used her first loan from Microcredit Initiative of Grameen (MIG) Kerala to upgrade her smaller machine used for mixing the ingredients for a larger one. She has been able to achieve the desired goal of greater output and greater economies of scale.

Rather than selling 20 packets per day, Jaya is now able to sell 50 packets per day. She sells the packets of the pre-made, easy to use batter to local shops. Jaya is now earning a daily profit averaging 200 rupees ($3.75 USD). Combined with her husband’s daily earnings from a roadside tea shop, the family is getting by.
 
According to Jaya, her business plan is on track. She is beginning to receive orders for her batter from many other shops, so many in fact that she does not believe she currently will be able to meet the demand. She is expecting to receive a second loan from MIG Kerala which she will use to purchase a second mixer in order to take advantage of the strong local demand for the batter. Jaya is excited at the prospect of continued success.

Kasmawati, a Microcredit Client of Komida (Indonesia)

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Kasmawati sews and embroiders tapestries She has used her loans to purchase the needed materials She dreams of one day improving her home and shop

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Kasmawati sews and embroiders colorful tapestries, a handicraft from the Gayo, a population of people living in the highlands of the Aceh Province in Indonesia. She uses her loans to purchase the needed materials for her textiles which she both creates and sells in her husband’s shop. She hopes to expand her business to the local market, to generate a larger profit and begin saving for the future. She dreams of one day improving their home and shop.

Sadiah, a Microcredit Client of Komida (Indonesia)

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Sadiah is a microcredit client from Indonesia Together with her husband she owns a small business making crispy, a type of chip Making crispy is a detailed process Crispy laying out to dry Sadiah has future aspirations to increase her savings for the future

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Sadiah is an entrepreneur who lives in Takengon, Indonesia. Together with her husband she owns and operates a 3 year old business where they make crispy, a type of chip. She got the recipe from the eastern region of Java, an Indonesian island. Prior to starting this business, both she and her husband were farmers. Making crispy is a detailed process with several steps, therefore Sadiah and her husband currently pay 2 people to aid in operations.

Sadiah is currently on her second loan in the amount of $2,500,000 Indonesian Rupiah (IDR) ($272 USD) with Komida. Before becoming a microcredit client she borrowed money from friends and family for her business. Therefore, among other things she is appreciative of the added independence the microfinance loans have granted her.

Apart from paying the live-in staff each month, she uses the borrowed money for additional costs such as ingredients, plastic bags, and wood for the stove. Sadiah has future aspirations of increasing the business to a level where she can begin saving for the future.

Mohammed, a Microcredit Client of INMAA (Morocco)

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Mohammed raises cows and other animals He uses his loans to buy more sheep And food for his animals Mohammed uses his income to pay for transport cost for his kids to get to school

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Mohammed raises sheep, cows and other animals with his wife. He manages a loan of 3,000 MAD ($340) and is on his sixth loan with Institution Marocaine d'Appui a la Micro-entreprise (INMAA). He mostly uses the capital from his loan to buy food for his animals and to buy more sheep. The profit from the business goes mostly to pay for transport costs for his kids to get to school and to save to build a second house so their current house can be converted into a proper animal barn for cows.

Luisa, a Microcredit Client of SPBD (Samoa)

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Luisa showing off her accounting system to manage her loans While she has experienced hardship, she is grateful for her opportunities Luisa rolling cigarettes

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Luisa is an entrepreneur from Samoa. She is currently in her 6th loan cycle from South Pacific Business Development (SPBD). Her first loan size was $300 WST ($131 USD) and gradually increased thereafter due to her ability to efficiently repay previous loans.

Luisa and her family lost most of their possessions and home due to the destruction of the tsunami of 2009 and were forced to start over. She solemnly expresses the difficultly her and her husband had rebuilding their life and generating enough income to support their large family (9 members currently live in the home). In addition to using loans from SPBD for her business she has also been allowed to use funds to rebuild proper shelter and add a toilet and electricity to their make shift home. Now she uses the borrowed money to maintain her small business of selling vegetables, flowers, cobra (coconut meat for oil production), and rolled cigarettes. Her husband helps in all of these activities as he lost his fishing boat to the destruction of the tsunami and which was their family's main source of income.  

Cobra production is the most profitable of her sources of income. Accordingly, her and her husband’s desire is to improve and increase the cobra production. Collecting coconuts is quite labor intensive and Luisa is not able to climb trees to gather coconuts so trading the cigarettes she rolls for coconuts is in fact the most efficient and affordable option for her.

Cobra is made through a process of drying coconuts, scraping out the coconut meat from the shell, and bagging it to sell. Pacific Oil Production purchases the coconut meat for $2 WST ($0.87 USD) per kilo, and then uses it to make oils, soaps, and other coconut products. She also sells the coconut shells by the bag for about $10 WST ($4.37 USD) each. Luisa likes her day to day work and the wide variety of income generating activities she now has. Moreover, she is extremely grateful for the loan opportunities that were available to her in a time of great need and continue to be available as she establishes productive businesses.


Mook, a Microcredit Client of SED (Thailand)

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Mook cultivates silk worms so the silk they produce can be dyed and turned into beautiful textiles The small loans are sufficient for her small business She is able to make a profit and save on a monthly basis

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Mook is microcredit client from Thailand who lives with her husband and daughter. In her village, acclaimed for its silk production, she operates a small business cultivating silk worms until they develop into cocoons. She is able to sell her cocooned worms for a profit as they are more valuable after they have reached this stage when they wrapped in silk thread.

The creation of silk products involves the entire community. It begins with the women who raise the silk worms in the infant stage, feeding the tiny worms mulberry leaves and housing them in large round shallow baskets covered with material. As the worms get larger they are sold to other women in the community, such as Mook, who keep the worms until they mature into the cocoon stage. Mook’s home has numerous round shallow baskets, about 5 feet wide, thick with bright yellow cocoons. She also has large clusters of twigs that hang above on the rafters of the building, also abundant with cocoons. When the cocoons have developed, Mook and her family pick them from their branches or baskets and prepare them to sell. Other women in the community buy these silk cocoons and then separate the silk into a long continuous thread, which are sold to the weavers of the village. The weavers purchase the thread, dye it, and create beautiful patterned silk pieces on their looms. Each woman depends on this supply chain within the village to produce a product that can be sold.

Mook currently has a loan through the Village Bank funded by Small Enterprise Development Company (SED) in the amount of 5,000 THB ($165 USD) for a six month cycle. Her loans with SED are sufficient for her small business; therefore she does not need to borrow from other sources and she enjoys and appreciates the group aspect of the Village Bank.

Duong, a Microcredit Client of TYM (Vietnam)

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Duong in her garden Duong in front of her home

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Duong lives in Northern Vietnam with her son. Ever since her son, age 23, was disabled in an accident she has been the sole provider for them both. After receiving microcredit loans with TYM she has been able to purchase livestock and establish a modest vegetable garden. Duong has obtained loans from TYM for two continuous years, using the last loan of 5 million Vietnamese Dong ($240 USD) to buy and raise chickens and pigs. She sells her produce and eggs at the local market generating a daily income of around 20,000 to 30,000 Vietnamese Dong, approximately $1 to $1.50 USD. Duong hopes to expand her garden size to increase her output of produce in the near future.

Aichetou, a Microcredit Client of CAURIE (Senegal)

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Aichetou is a microcredit client from Sengal She has used her loans to buy stock and supplies Aichetou in front of her salon

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Aichetou runs a small salon which she started in 2002, though she has been doing braiding and hair since she was 10 years old. Aichetou is managing her third loan with CAURIE, currently borrowing 100,000 CFA ($200), though she started at 50,000 CFA like the other microcredit clients. Aichetou uses her capital mostly for buying stocks of fake hair that is used in braiding, accessories and supplies. She is known in the community for special braiding styles typical of ceremonies, weddings and other events. As her business has grown, she has hired two apprentices to assist her.

Estefania, a Microcredit Client of Grameen Aval Colombia (Colombia)

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Stephanie, a young entrepreneur, operates a small gift shop in a shared location with her father who runs an internet cafe opposite her display cases. She sells, holiday cards like Valentines & Mother’s Day, stationary, balloons, stuffed animals and other toys.


The gift shop is two years old, and one year ago Stephanie took her first loan with Grameen Aval Colombia. She started with a loan of 700,000 pesos (about $390 USD) and now qualifies for a loan of 1 million pesos ($550 USD) which she will use to purchase a glass display cases for her inventory.


On a monthly basis she estimates sales are in the 1.5 million to 2 million pesos range, or about $1000 USD per month. She estimates that she sold 2.5 million ($1,300 USD) alone in Mother's Day gifts.

 
She estimates she has about 1 million pesos in inventory at this time and she says that the most important thing in this business is to have a lot of inventory for people to look at. According to Stephanie, the more inventory people see, the more they will buy.   


Some of her most popular inventory feature characters from The Simpsons, who are remarkably popular throughout Latin America. She says that the Homer Simpson items fly off the shelves.


Emerita, a Microcredit Client of One Acre Fund (Rwanda)

Emerita on her farm

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Emerita is a farmer and client of One Acre Fund (OAF) in Rwanda. She plants beans and maize and has been working with OAF since 2009. She has three children - 2 in secondary school and 1 in university. She says “It is necessary for me to get a good harvest. I don’t do anything else to earn money.” With the help of OAF, she has seen great results. She tells us that she uses very little seed but gets huge production. She says, “The first thing I think about is the care of my children.” In the future, she wants to buy an animal that will produce manure for fertilizing her land.

Jessica, a microcredit client of Pro Mujer (Peru)

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Jessica and her family Jessica is proud to be a mechanic Jessica works hard to provide for her family She wants to help other women realize their potential

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Jessica is a new client of Pro Mujer Peru in the Whole Planet Foundation funded Cusco branch. She is 33 years old and has 2 daughters, ages 12 and 1 ½.

Her solidarity group name is called Las Golondrinas (which is a bird) and she is the treasurer of her group which means she's responsible for collecting the payments from the other women in her group. Her first loan was for 1000 soles (about $375) and her second loan 500 soles (about $190). She decided to take a smaller loan because sales are down this time of year as she generally sells more during the rainy season when she will ask for a larger loan again.

If you ask Jessica what she does, she will tell you she is a mechanic. She stands proudly and firmly and states that she is a woman working in a man's world. She works with her father,  brothers and mother and generally, has her one and a half-year-old baby infant on her back while she works. She repairs motors of any type, mostly gas powered motors such as those used in cement mixers and grinders for corn. She also manufactures hydroelectric generators, called Peltons, for home use and sells them in rural communities which do not have electricity. She has taken mechanic courses at the local technical school, but she first learned how to make the Peltons by looking at a model on the Internet.

The family also has a brick manufacturing business which they work about two days out of the week. She's proud of what she does and the skills she has learned from her father. She uses her profit to pay for her older daughter to go to private school to get a better education.

Jessica dreams of having a larger mechanic shop, becoming an expert mechanic and having more income to provide a better life for her children. She also wants to inspire other women to follow her example to do men's work. Jessica dedicates her life to her work and her family.


Thusitha, Microcredit Client of BRAC (Sri Lanka)

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Thusitha is a brilliant, talented woman from Sri Lanka. She’s a tailor, designer, painter, etc. It is amazing how skilled she is. She is popular in her community for making wedding dresses. BRAC Sri Lanka currently serves 100% women clients and Whole Planet Foundation will provide them with a $500,000 grant over the next 3 years, with a goal of reaching 2,644 new borrowers.


Khem, A Microcredit Client of Nirdhand Bank (Nepal)

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Khem lives with her spouse and two children aged 6 and 8 in the in the Ilam district of the eastern highlands of Nepal where Whole Foods Market sources tea.  Khem used to pick tea leaves in the large tea farms surrounding the hills of her local and sell the fresh picked leaf at a fixed rate to the local tea factories.  This work was seasonal, labor intensive and demanding.  With the combined efforts of her family, the household gained an income averaging 20,000Rp ($250/£155) per month during tea harvest time.  One year ago, Khem and her husband decided to start their own processing tea plant from their home. They had observed the strong demand for hand rolled organic tea.  The two combined all their resources to invest in the necessary equipment.  Khem had previously received a loan for 20,000rp ($250) from Nirdhan Bank to invest in ginger farming during the off season from harvesting the tea.  She used her second loan of 40,000rp ($500/£310) to contribute to the start up business.  After a year’s time, a tremendous amount of energy and perseverance the company is doing well. Khem employees and manages 10 employees who help pick, roll, weather, dry, grade and package the tea.  Khem and her husband now can focus more on supervision, marketing and shipping out orders. They offer 5 grades of tea. They now are exporting their tea to Kathmandu, the capital of Nepal, and Eastern India through brokers. The goal is to gain an organic certificate, adding extra value to their tea, and begin to export the tea directly themselves.   The company has just recently begun to break even and although the first year has been challenging Khem is optimistic about the future of their small tea processing operations.

Delia, a Microcredit Client of Grameen America (United States)

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Delia is a microcredit client of Grameen America in New York Delia in her shop

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Delia is a school teacher that took a loan to help open her family's small grocery store. Their goal is to create a business that can provide steady income for their family. Her husband works construction and has a highly irregular income. Delia continues to teach during the day and works the store at night. The store has become the family meeting place and a real life learning laboratory for her children.

Kalpana, Microcredit Client of Mery Corps (Nepal)

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Microcredit client Kalpana, a seasonal vegetable farmer from Bhirgaun, Dhankuta in Nepal, sells her vegetables in the local market. Whole Planet Foundation partners with Nirdhan Utthan Bank and Mercy Corps in Nepal where Whole Foods Market sources tea. Our goal in supporting this community with a $312,000 grant is to reach 10,000 farmers like Kalpana who do not have access to traditional financial systems.


Juana, Microcredit Client of Banco Adopem (Dominican Republic)

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Many Whole Foods Market team members are from the Dominican Republic, and requested us to fund a microlending project there. Whole Planet Foundation is partnering with ADOPEM in the Dominican Republic where Whole Foods Market sources cacao. Microcredit client Juana runs a "colmado", a corner store and has taken a loan of DRP20,000 ($555). She likes the ADOPEM program because of the credit terms which are less expensive than another organization she has borrowed from, but feels she has outgrown the program and contemplates not returning. 

Felicienne, Microcredit client of One Acre Fund (Rwanda)

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Felicienne is a farmer who grows climbing beans with the help of One Acre Fund in Rwanda. The name of her farmer group is Twishyirehamwe, which means "Let's be together" in Kinyarwanda. One Acre Fund serves subsistence farmers, who make up 75 percent of the world’s poor. It provides farmers with a “market bundle” of services—including formation of the group, seed and fertilizer, and education—and are repaid for those services. In 2011 One Acre Fund served over 70,000 farm families impacting over 350,000 people living in those families. Founded only five years ago, One Acre Fund has been recognized by prestigious early-stage grantmakers such as the Echoing Green, Draper Richards and Skoll Foundations. In 2010 and 2011, One Acre Fund won the FT/IFC Sustainable Finance Award for Achievement in Basic Needs Financing.


Veronica, Microcredit Client of Microloan Foundation (Malawi)

Whole Planet Foundation partners with Microloan Foundation in Malawi where Whole Foods Market sources Whole Trade Guarantee sugar.

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Whole Planet Foundation partners with Microloan Foundation in Malawi where Whole Foods Market sources Whole Trade Guarantee sugar. With $450,000 support from Whole Planet, Microloan Foundation will be able to reach 4,500 new clients over the next 3 years.

It is estimated that just 8% of Malawians connected to a national grid and even that becoming increasingly unreliable of late so solar energy is extremely important. Imagine being totally constrained by nature for the ability to read or to undertake certain critical tasks, just because it is after 6pm? This is the reality for many women and their families in Africa, with their only lighting up until now being from dangerous and expensive kerosene lamps and candles. Enter clean, safe and reliable solar energy. MicroLoan trains and mentors women so they can successfully market and service solar energy products (specifically designed for remote rural settings), as well as manage the stock effectively. Veronica, pictured, set up her solar business as her tea shop was failing to generate sufficient income. She is making a huge amount of additional money by renting out fully charged LED lamps each evening to members of the public and charging people’s mobile phones. Veronica has pre-orders for this service for the next month and a local school already wants to purchase her entire next stock of solar packs. Business for her is certainly booming. Photo courtesy of MicroLoan Foundation.

Yim, Microcredit Client of Chamroeun (Cambodia)

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YIM is a microcredit client of Chamroeun in the Phnom Penh region of Cambodia. She invested her loan and now sells vegetables in the local market.

Chamroeun has 18,544 active clients and a repayment rate of 99%. Whole Planet Foundation hopes to reach 6,042 new clients over the next 3 years with a $500,000 interest free loan.


Mariana, Microcredit Client of Grameen America (United States)

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Whole Planet Foundation partners with Grameen America in New York, Omaha and Indianapolis where WFM sources apples, meats and dairy and local produce, respecitvely. Whole Planet Foundation's goal is to grow with Grameen America as they expand their projects in the U.S., with future projects including Detroit, San Francisco, Atlanta, Boston and Washington, D.C. To learn more about Grameen America and their work, visit their website and check out the film To Catch A Dollar.

Kiymet, Microcredit Client of TGMP (Turkey)

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Kiymet joined Turkish Grameen Microcredit Program (TGMP) on November 6, 2008. The date of her first loan was November 13, 2008 in the amount of 700,000 TL ($USD). She has repaid that and taken out a second loan in the amount of 1.000,000 TL ($USD) and is using it for sheep raising. Whole Planet Foundation partners with TGMP in Turkey where Whole Foods Market sources spices including cumin and bay leaves. Our goal in supporting this community with a grant of $383,175 is to start a new microlending branch to reach 1,510 clients, 100% women.  Photo courtesy of Diane Bondareff.

Wilman, Microcredit Client of Fodemi (Ecuador)

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Wilman is a young microcredit client in Ecuador who is building his business and improving his life with the help of microloans. He even helps build his community by making and selling the bricks that are used to construct many local houses.

Whole Planet Foundation partners with FODEMI in the Otavalo and Latacunga regions of Ecuador where Whole Foods Market sources Whole Trade Guarantee Flowers. With a $300,000 interest free loan, the foundtaion hopes to reach 1,000 new clients over 2 years. Photo courtesy of Megan Bond Hinrichsen.


Yvesrose, a Microcredit Client of Fonkoze (Haiti)

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Yvesrose has a grocery business and is the head of her borrower group. She says microcredit works because of 2 rocks, the credit officer (on the left) and the center chief (her). Her loan enabled her to restore her grocery business (on left) which was wiped out by the hurricane of 2008. To expand on her success she teaches friends the grocery business so that they can mind the store for her. Yvesrose is proud of her successful grocery business which has helped her to start another business selling sell goat meat.

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Business: Grocery and Butcher's Shop


Regina, Microcredit Client of Grameen Ghana (Ghana)

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Regina, a client of Grameen Ghana Cooking plantains for her specialty- Red Red Her business has expanded through access to capital to invest in food to cook. Her Red Red business uses a lot of cooked plantains Red Red is blackeyed peas and tomatoes served with plantains

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Business: Prepared Food


Including Red Red 


"My name is Regina. I am a member of the “Wuni Songmi ti” credit group located in Zogbeli, a suburb of Tamale in Northern Ghana. I started the “red red” business 10 years ago with an initial amount of GHC 50.00 which I obtained from my husband. I could only buy 3 bunches of plantain and make an average sale of GHC 10 ($6.60) a day. The profit in the business was so small (GHC 2 or $1.32) that it couldn’t sustain my family. I could only use the money to buy food for my children.


There were so many challenges to the growth of my business. I couldn’t buy plenty plantain from the market women because my capital was very small. Also, since the plantain came only occasionally, I always finished selling the few that I could buy and kept waiting until the market women returned from the South with fresh plantain. This affected the growth of my business and the profit I made. This situation continued until I met Grameen Ghana last year.


I took an initial loan of $100. After paying on time, I requested for $300 in the second cycle. With the loan and business education provided by Grameen Ghana, my daily sales have increased and the profit from my “red red” business has also increased.


With increased capital, I have added a new product called plantain chips. This is also made from plantain but unlike “red red” the chips are fried dry and can be stored for long periods. I supply these chips to shops and offices all over the Tamale metropolis.

The support received from Grameen Ghana under WPF support has transformed my live in various aspects. I am now highly respected by my husband because I contribute to the family budget. I am now able to pay the school fees and hospital bills of my children as well as buy clothing for myself and my children. I no longer rent equipment for my business as I have been able to buy all the necessary equipment

While thanking you so much for your support, I want to encourage you to continue to expand your support to help change the lives of many other poor women in my area. I also want to say that the change you have brought into my life will be even greater when you increase my loan size to enable me increase my business to meet the growing customer needs."


Abebecha, A Microcredit Client of OCSSCO (Ethiopia)

Abebecha

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Business: Animal fattening

Abebecha uses her loan funds to purchase young cows (one at a time) which she raises to maturity and sells at a profit.  This activity is somewhat unique to this area of Ethiopia and differs from typical livestock raising in that the cow actually lives in the house with the family while it grows rather than having a separate pen or roaming in a field.
Abebecha is in a solidarity group called Derartu which means flower in the local language.


Itha, Microcredit Client of Komida (Indonesia)

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Itah lives with her spouse and son in the neighborhood in Banda Ache on the island of Sumatra, Indonesia.  Just around the corner live her mother Saudah, and her aunt Siti Atah as well as her other three brothers and sisters and their families. The three women have come together to expand the family business; selling “Karah” a traditional cookie of the Ache province - a very popular dessert food among youth and children.

Itah was the first in her immediate family to attend University and upon graduating with a degree in Administration began working as a secretary at a popular newspaper agency.  Itah’s mother Saudah, like her mother, had no formal education. What she did have was a simple family recipe for “Karah”, a fried cookie of sort, with its main ingredients including rice, sugar, oil and spices. After getting married and having their first child, Itah begin pondering how she could start something on her own in order to gain greater flexibility in her demanding daily schedule. Itah needed more time to maintain her newly established family; she wanted to set her own agenda and start her own business. Itah decided to quit her job as a secretary and join her mother and her aunt with the “Karah” business. According to Itah, this was not looked upon as a step back, but as a step forward as Itaha’s plan was to develop and expand the family business.  

In 2009, after hearing about microcredit and the opportunity to access financial services in her village, she convinced her mother and aunt to join her in applying for a loan.  All three women joined microfinance groups within their neighborhood and received first time loans of IDR 2,000,000 (USD ~$230) . The capital went directly to purchasing ingredients in bulk at a lower cost and packaging materials in order to extend the outreach of their product. Without any problem, Itah was able to pay back her first loan. Itah, as well as her mother and her aunt have now taken out their third loan of IDR 3,000,000(USD ~$350). Utilizing Itah’s administration education and her natural entrepreneur spirit, with the extra capital investment in the business, earning and profit continue to increase dramatically. 

Before the access to capital, maximum output was around 100 cookies (sold at IDR 1,000) per day.  Within three years they have nearly doubled that to 200 cookies sold per day. Not only is Itah making more money than she was as a secretary but now she has more time to spend with her family. Apart from this, Itah also gained social recognition in her neighborhood. She was selected as the center president of Center #41, and according to her “is responsible for protecting the program and supporting her fellow entrepreneurs when needed to ensure the continued success of her Center”. Itah has a strong zeal to expand the business further.  Her next plan is to design a personal trademark for the family recipe and begin to distribute the product wholesale in order to cut out the middle man; lowing costs and increasing profit.


Boonlam, Microcredit Client of Thailand (Thailand)

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Microcredit client who makes noodles every day The orchid produces purple noodles, the white ones are natural, and the yellow ones are dyed with a natural plant First, you make the dough out of ground up rice and water, and once it's the right consistency, it is pressed through a mold into boiling water The two women preparing the dough also make the noodles. They are adding water to the rice flour mixture A metallic container is used to press the dough through punctured holes in the bottom to shape the noodles A sample of how the dish is served - Eggplant Curry

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Whole Planet Foundation provides funding to Small Enterprise Development in the Surin region of northeastern Thailand where Whole Foods Market sources rice through Alter Eco. We had the pleasure of meeting and cooking noodles with this client, whose noodles would go perfectly with Microcredit client inspired Green Curry Chicken with Rice Noodles

Faiza, A Microcredit Client of BRAC Pakistan (Pakistan)

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Faiza lives in Multan, Pakistan where the average loan size is $175. Like the millions of others in Pakistan, she and her family abandoned her business (a grocery store) to evacuate to a safer location to escape the 2010 floods, the worst flooding in 80 years.  21 million Pakistanis were injured or displaced. When Faiza returned in November, she found her store destroyed and had to "start from zero."  With a new microloan funded by on-lending capital support from Whole Planet Foundation to microfinance institution BRAC Pakistan, she was able to reopen her store with fresh new inventory.

K.P., A Microcredit Client of BRAC Sri Lanka (Sri Lanka)

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Forty-five minutes outside of Sri Lanka’s capitol city Colombo, this microcredit client of Whole Planet Foundation partner BRAC LKA started a shop selling motorcycle parts. She smartly invites a mechanic to repair motorbikes there so that all parts used are from her shop.

Esodada, A Microcredit Client of Nirdhan Utthan Bank (Nepal)

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Esodada is a microcredit client of WPF partner Nirdhan Bank in the Eastern Highlands of Nepal, where Whole Foods Market sources tea. Her business is a small corner store, and here she is cooking a local traditional Nepalese dish. 

Sabina, A Microcredit Client of Grameen America (United States)

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Sabina was born an entrepreneur. After emigrating from Mexico in 1993, Sabina began working full-time in a factory to support herself and her family. To make ends meet, she started selling flowers on the street. Sabina’s friend told her about Grameen America two years ago, and since then Sabina has been a very dedicated borrower. Sabina put her first loan of $1,500 towards plants and flowers to grow her small inventory. Four loans later, Sabina had saved enough money to rent out her own storefront in Queens! Sabina recently took out her 5th loan for $3,500 which she used to purchase a large refrigerator for her flowers. Because the fridge was a bit more expensive than the loan she was eligible for, she used her money from her savings—set up by Grameen America—to supplement the loan for the purchase of the fridge. With her official storefront and refrigerator, Sabina now supplies flowers for weddings, birthdays, and Quinceañeras. Sabina recognizes that to grow her business even larger, she will need to expand past her own community in Queens. Sabina’s dream is to open a second flower shop in Westchester, NY where she knows there is a strong demand and limited supply of quality flowers. Opportunity is screaming her name! Sabina is incredibly proud of her business, as she says, “in this life, anything is possible with hard work and perseverance”.

Vanaja, A Microcredit Client of Microcredit Initiative of Grameen (India)

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Vanaja is a client of WPF partner Microcredit Initiative of Grameen in Kerala, India where Whole Foods Market sources cashews. She is on her fourth loan for her weaving business. Her first loan was $120, her second was $180 and she used them for purchasing the thread needed for weaving. Her next two loans were larger and she invested them in her loom. Her husband assists her in weaving and her son aged 32 is a day laborer. Vanaja and her family hope her weaving business continues to prosper now that they have their own loom.

Euceria, A Microcredit Client of Adelante Foundation (Honduras)

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Euceria Bernandez runs a bread-making business in the Caribbean coastal village of Guadalupe, Honduras. She is a client of Fundación Adelante, a Whole Planet Foundation partner that offers small loans to poor working women so that they can invest in their own businesses. Euceria makes pan de coco (coconut bread) and pan dulce (sweet bread), both staples of the regional diet. She has invested her first loan of 1,500 Lempiras ($79) in ingredients for cooking including flour, lard and salt. Euceria prepares the dough in her kitchen and cooks the bread over a fire pit outside of her home, using recipes and techniques she learned from her mother who was also a bread-maker. She puts the warm rolls in a basket and walks through the streets of her community, selling her bread to hungry neighbors. As her business grows, Euceria plans to expand her small kitchen so that she will have more space for cooking. While working, she also cares for her four grandchildren while their mother works in a nearby village. The ability to work from home is an advantage of microcredit, allowing women to earn an income while caring for young children. The importance of Euceria’s buusiness to the livelihood of her family is evidenced in her simple statement, “La ganancia es el pan de cada día,”—“My salary is our daily bread.”

Fatou, A Microcredit Client of CAURIE (Senegal)

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Lending only to women, CAURIE Microfinance has nearly 40,0000 clients.  WPF’s goal in supporting them is to reach an additional 3,000 clients like Fatou who sells fish in the local marketplace. Kaolack sits at a crossroads between Gambia and the roads to Mali and Mauritania making it a prime location for small trade and commerce. Many women are becoming leaders in regional import and export of goods from neighboring areas thanks to access to microcredit.

Salome, A Microcredit Client of MicroLoan Foundation (Malawi)

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Salome, left, is a microcredit client of MicroLoan Foundation in Malawi.  She is a 32 year old mother of six children, four of which are hers and four of which are AIDs orphans she’s adopted. She lives in a one room hut in a rural area, many miles from the nearest town. In the past Salome struggled to feed, clothe and care for her children, and herself. With her microcredit loan her yield per acre has quadrupled, she has been able to purchase fundamental farming tools, she can afford to send all six children to secondary school and she is equipped with essential farming and business skills. There was no irrigation system in the area and Salome found maintaining a farming business near impossible. Salome was an ideal candidate for the MicroLoan’s agricultural program (part of the charity’s “MicroVentures” division). MicroLoan Foundation’s specialist agricultural loan managers and mentors introduced Salome to new ideas, such as planting maize seeds 25cm apart in order to ensure the crops do not crowd each other out, and helped her community to build a treadle pump, providing the area with fresh water and irrigation. The initial loan money she received allowed her to purchase vital farming tools such as chemicals and fertilizers. Since these changes have been implemented, the yield from Salome’s land is now significantly higher. Her one acre now yields approximately £400 per year, roughly four times her previous income. Salome plans to repay her loan in one go rather than over a long period of time. From her profits Salome has been able to purchase livestock and furniture and her mentor has taught her that she can use the stalks and excess from her maize to feed her cattle. Salome still has aspirations for her business. She wants to buy a wheelbarrow and perhaps even an oxcart in the future and expects to expand her business with larger loans. Salome explains that: “It feels very important, to me, that the MicroVentures project is not simply about giving people money or setting up new businesses. It is about finding people who are working hard to feed their families and making their business more sustainable and more efficient and so helping to create affluent individuals who can in turn provide jobs and incomes for others in their communities. ““Look at me” she tells us, “I am happy and the children in my house are happy.” Her group Chigumokire is an irrigation group - all the clients’ primary business interests are in agriculture and working with WPF partner MicroLoan Foundation gives them the training, technical advice and financial services in order to become effective local producers and suppliers of agricultural produce. However, often in the rainy season, as well as working the land, the women sometimes use part of their loans to run a side business in a non-agricultural business to meet their everyday needs before harvest time. These often include such things are second hand clothes or local market trading in such things are household consumer goods. MicroLoan Foundation is strengthening its agricultural programs in Malawi in partnership with an international funder called FICA, which is helping clients to build relationships with national Malawian food retailers, along with local hotels and restaurants, so they can strengthen their place in the value chain. Such a market linkages program will be of huge benefit to those who can access it. MicroLoan Foundation hopes to scale it up in time when the model is right and we can take it from its relative infancy.

Vijayakumari, A Microcredit Client of Grameen Microcredit Initiative (India)

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Microcredit client Vijayakumari lives in the same village as Vanaja. She took her first loan for weaving of $120/£75 to purchase this floor loom. With her second loan of $178/£112 she purchased thread and other items needed for weaving.  Before joining Microcredit Initiative of Grameen, Vijayakumari worked for another weaver on a daily wage basis.  With her own loom she is starting to earn money.  Her husband is a day laborer and they have a daughter aged 22, who helps her with weaving.  Vijayakumari dreams of her daughter's marriage.  To earn the money she and her husband must provide for the dowry, she plans to to set up one more loom with her next loan.

Remani, Microcredit Client of Grameen Microcredit Initiative (India)

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Microcredit client Remani lives with her husband in Kerala, India where Whole Foods Market sources cashews.  Remani has recently entered the business of raising goats. Using her first loan of $140/£88, Remani was able to purchase one female adult goat and two younger goats.  She plans to raise the younger two goats until they can be sold in approximately 4 months. Her hope is to sell each raised goat for ($120/£75). In the meantime, Remani has budgeted ($40/£25) as the cost of maintaining and raising each of the two young goats until they can be sold.  She is supplementing this cost from curing rubber from the few rubber trees in her front yard and is able to receive ($4/£2.5) per kilo, which takes around 10 days to collect, from the local rubber processing factory. Remani is almost eligible to receive her second loan and is planning to purchase an adult male in order to start raising even more goats. 

Wurihan, Microcredit Client of Chifeng Zhaowuda Women's Sustainable Development Association (China)

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Wurihan is a new microcredit of Chifeng Zhaowuda Women's Sustainable Development Association in China where Whole Foods Market sources flax borage oil. The picture was taken after she had just received her first time loan to be used to raise cows for diary production.  

Leila, Microcredit Client of KOMIDA (Indonesia)

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Leila operates a small corner store from which she sells everything from cell phone minutes to small checks. Through her business she is able to provide for her family but it has still been a struggle to create the life that they dreamed of. For Leila microcredit has meant the opportunity to make a hard situation a little easier. “I am hoping my business will be a success but I am not really sure. As I am getting old now, I will rely on my children to make it successful.” 

Annonciata, A Microcredit Client of One Acre Fund (Rwanda)

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Annonciata is a farmer in Karongi District, Rwanda and a client of WPF partner One Acre Fund. She is the facilitator of the Twishyirehamwe group, which means "join together" in Kinyarwanda. She joined One Acre Fund at the beginning of 2011, and planted maize and beans. She is 47 years old, and that season was the first time she had ever used fertilizer.  She anticipates a good harvest, and was planning to save some bean seeds for planting the next season, keep some at home for food, and sell some of the harvest to invest in fertilizer for a larger amount of her land (she was not able to put all of her land under cultivation in the first season that she joined One Acre Fund).

Lucia, A Microcredit Client of Grameen America (New York) (United States)

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Lucia is a microcredit client of Grameen America, WPF’s partner in the United States.  Lucia, mother of three grown children , started a small business selling inexpensive beauty products 8 years ago while babysitting full-time.  With her loan, she expanded her inventory to include perfume, cosmetics and shoes.  Lucia’s dream is to sell handmade dresses in a store that also offers babysitting services.

Maria, A Microcredit Client of Grameen Aval Colombia (Colombia)

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Maria Elsa is a microcredit client of WPF partner Grameen Aval in Colombia. She has discovered a niche market of bicycle repair onsite where she also sells parts.  WPF is supporting Grameen Aval with $500,000 to reach an additional 2,500 clients in the Suba Region.

Rosalene, A Microcredit Client of Fonkoze (Haiti)

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Roselene is a microcredit client of WPF partner Fonkoze in Haiti where Whole Foods Market sources mangoes. Roselene is 57 years old with 9 children ranging from 12 to 35, and a total of 10 grandchildren. Roselene was a victim of the hurricanes and storms that ravaged Haiti in 2008, and with the help of Fonkoze, was able to restart her business and rebuild her life. In the 2010 earthquake, Roselene again lost everything. “I had some things at my home, and I have my Fonkoze bank account. I am starting again with the little merchandize I have left.” She lives in the tent city, where she has restarted her business again with the assistance of Fonkoze. “My Fonkoze credit agent came to see me a couple of days after the quake, I knew he had lost his home as well, but he was there reassuring me that we will make it.” That, she said is also a big reason she will not give up. Roselene will put her business and life back in place. She finds strength because she knows she is a “member of a group of women who have been given second chances, but with Fonkoze, we keep getting these chances whenever we think all is lost.”


Astou, A microcredit client of CAURIE Microfinance (Senegal)

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Astou in her restaurant Astou and her son

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Astou is a married woman and mother with 5 children (3 boys and 2 daughters), she manages a restaurant in her neighborhood situated in the heart of Ndoffane. She typically prepares Ndambé (a meal of beans and tomato sauce) for lunch, and ragout (a vegetable and meat stew) or touffé (chicken cooked in a sauce of onions for dinner)- and sometimes Thieboudienne (Senegalese national dish of fish filled with local spices and slow cooked in vegetables and a tomato sauce) for lunch as well (rice is the staple starch/accompaniment in Senegal). She also offers hot drinks like coffee and tea. Her clientele is made up of neighbors and travelers passing through Ndoffane, and also largely those who come to the weekly market (known as the “Louma”) in Ndoffane.

Astou started with CAURIE microfinance the 29th December 2010 with a first loan of 50,000 CFA (about $100) with a duration of 6 months and is currently managing a second loan of the same size.

You can find the recipe for Senegalese Rice and Fish here.


Ayse, A microcredit client of Turkish Grameen Microcredit Program (Turkey)

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Ayse in her kitchen Ayse with Kofta soup

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Ayse (pronounced Aisha) took her $500 loan with TGMP and opened a small food stall serving hot lunches of standard Turkish meals to workers in Denizli town.

Like her fellow group members borrowing from TGMP, Ayse has worked hard with her loan and set-up a small business that she manages with a friend and the occasional help of her two young daughters. Preparing traditional soups and stews that I learned are staples in this community, Ayse has managed to create an income that also lets her as a single mother watch her children when they are home from school. 

Being able to run home-based businesses or businesses near the home was one of the most common benefits clients mentioned when talking about the new micro-credit services offered by TGMP. In an industrial town like Denizli often the only other option is factory work which requires paying for child care and transport to work.

Find recipes for Turkish Lentil soup and Turkish Kofta soup.


Joyce, A microcredit client of Small Enterprise Foundation (SEF) (South Africa)

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Joyce standing in front of her garden Joyce showing off her Atchar batch Joyce showing some delicious Atchar Joyce speaking at her center meeting with SEF

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Joyce is a microcredit client of Small Enterprise Foundation in South Africa. In her small store she makes a traditional condiment called Atchar, or pickled mangoes. Check out the recipe and make it for yourself.

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Nelson Mandela

Overcoming poverty is not a gesture of charity; it is an act of justice.

Muhammad Yunus

The poor themselves can create a poverty free world.

Ingrid Munro, Director of Jamii Bora, a Whole Planet Foundation partner in Kenya

One cannot lift a person out of poverty. There is no country in the world that has raised itself out of poverty through charity. What we offer to Jamii Bora members is access to a ladder that they can climb up to take themselves out of poverty. But the climbing they must do themselves.

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